SafelySecured.
Inspired locally.
Manufactured in China.

The story of SafelySecured is a brilliant display of Australian ingenuity and entrepreneurship. Matt McShane, founder and brainchild of SafelySecured was worried about leaving his dogs outside of shops, cafes, and supermarkets for fear of them being stolen.

Matt came up with a brilliant concept - and partnered with our ongoing development team, this has led to the creation of the worlds first UN-STEALABLE dog leash!
That's right, this harness, collar & leash combo isn't just gorgeous, it's steal proof.

Here's how we made amazing happen for SafelySecured.

SNAPSHOT OF SUCCESS:

SafelySecured.
Inspired locally.
Manufactured in China.

The story of SafelySecured is one of the most genuine entrepreneurial stories. Matt McShane, founder of SafelySecured always worried about leaving his dogs outside of shops and cafes, for fear of them disappearing.

After an exhaustive search online for factories, countless prototypes, costly patent applications, Matt found Sourci who was able to assist in the product development all the way through to shipment of goods.

Here's how we made amazing happen for SafelySecured.

SNAPSHOT OF SUCCESS:

A promise is a promise.

SafelySecured mission was to create a durable product and brand that lives up to its name. The products needed to be easy-to-use, beautiful, durable, comfortable for the pups and above all - safe from prying hands!

Sourci was engaged by SafelySecured to go out there, scour the Asian continent for suitable manufacturing partners with not only the skill but the appetite for novel product development. This was a long and trying process, but all good things take time to refine and perfect.

Sourci was able to develop the entire product range, allowing Matt to spend all of his time and energy on the place that needs it most -  spruiking this incredible invention to the world, selling, marketing, networking, and building that brand up to the moon like a rocketship.

We heart control.

A promise is a promise.

SafelySecured mission was to create a durable product and brand that lives up to its name. The products needed to be easy-to-use, beautiful, durable, comfortable for the pups and above all - safe from prying hands!

Sourci was engaged by SafelySecured to go out there, scour the Asian continent for suitable manufacturing partners with not only the skill but the appetite for novel product development. This was a long and trying process, but all good things take time to refine and perfect.

Sourci was able to develop the entire product range, allowing Matt to spend all of his time and energy on the place that needs it most -  spruiking this incredible invention to the world, selling, marketing, networking, and building that brand up to the moon like a rocketship.

We heart control.

Profit lines. Bottom lines. Production lines.
Sourci. Make amazing happen.

1126 KG of force, in 16 variants.

When Sourci was able to find a factory that could achieve beyond the expectations of SafelySecured, Matt decided to raise the bar to scale their original order from 10 to 16 different sizes and varieties, opening his poodle-saving products to dogs of every single size and shape.

During testing, Matt was able to land on a 1126KG load rating for these puppies (the harnesses, not the actual puppies don't worry).
With Sourci being able to maintain low defects, super easy fast-tracked communication, and taking care of the full supply chain, SafelySecured has been able to make a howling sprint into the market, and even landed on Channel 7 News.

You're in charge here.

1126 KG of force, in 16 variants.

When Sourci was able to find a factory that could achieve beyond the expectations of SafelySecured, Matt decided to raise the bar to scale their original order from 10 to 16 different sizes and varieties, opening his poodle-saving products to dogs of every single size and shape.

During testing, Matt was able to land on a 1126KG load rating for these puppies (the harnesses, not the actual puppies don't worry).

With Sourci being able to maintain low defects, super easy fast-tracked communication, and taking care of the full supply chain, SafelySecured has been able to make a howling sprint into the market, and even landed on Channel 7 News.

You're in charge here.

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